Brand New's 'Science Fiction' Is a Dizzying, Legend-Making (and Potentially Career-Closing) Album

Brandon Sloter After eight years public speculation, message board sleuthing and amateur detective work, Brand New ’s fifth studio album is finally a real, tangible thing. Science Fiction surprised us, but it’s a surprise album , at least in the 2017 music industry definition of the term. There were no pop-up shops or thirst-heavy viral stunts. Zane Lowe didn’t premiere a song on his Apple Music show and hell, the album isn’t even up on streaming services. It’s been almost four years since Dec. 2013, but there’s a good chance frontman Jesse Lacey still doesn’t really know what “pull a Beyoncé ” means. No, Brand New’s straight-to-diehards release plan feels more like a cut from a bygone era, when punk and indie rock fans were connected home address listings and mail order catalogs, when bands sent out glossy 8X10’s en masse and could write their own mythologies through hokey, half-true one-sheet bios. Still, it feels sincere. The Long Island-bred emo band has never appeared particularly made for this century, from its tendency to scrap songs over Internet leaks to its famously SEO-unfriendly name. Even someone tried to search for a secondhand “Brand New t-shirt” […]

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